Molly-Mae Hague has furiously hit back at claims she recycled old designs for her PrettyLittleThing collection.
The Love Island star, 20, whose collaboration with the brand launched on Monday night, faced backlash from fans who accused her of ‘fakery’.
While many rushed to share their admiration of Molly-Mae’s collection when it went live, others stated how strikingly similar the garments were to other PLT clothing and raised the question about how involved Molly-Mae was in the design process.
One wrote on Twitter: ‘I’m also pretty sure she didn’t design the pieces either, like PLT have just paid her to be the face of their next collection. Molly-Mae didn’t just jump out the villa and suddenly become a designer but I could be wrong.’
Another user added: ‘Wait why is it called the Molly-Mae collection when half of the clothes were on PLT months ago?’
A third chimed: ‘Yeah this Molly-Mae collab is a bit meh! PLT already have those items of their site. Give us something different.’
A fourth PLT fan added: ‘This whole Molly-Mae x PLT release is just recycled pieces’.
But sources close to the star told MailOnline the star, who is known for her on-trend sense of style, was heavily involved in the process from start to finish.
A representative of PrettyLittleThing told MailOnline: ‘Molly has been fully involved in the design process of this collection and has worked extremely hard with our team of in house designers in bringing her collection to life.
‘She came to us with a mood board of ideas and we sketched some new styles which are in the collection as well as introducing new colours on a very small amount of already existing lines.
‘Molly will be relaunching her YouTube channel this week where she will be taking her viewers through the collection process and discussing her collaboration with PrettyLittleThing.
‘Eight of the items in Molly’s collection were previous best selling lines from PLT.’
MailOnline has contacted Molly-Mae’s representatives for comment.
Molly-Mae, who bagged a £500k deal to collaborate with the brand, also received an overwhelming amount of support from fans.
One wrote: This Molly-Mae edit on PLT, roll on payday.’
‘Molly-Mae’s collab with PLT is the best collab they’ve done’ added another admirer.
A third fan of the collection typed: ‘I cannot deal with Molly-Mae she is an absolute QUEEN, can’t wait to spend my wages on her collection with PLT.’
Before Sunday’s launch, Molly-Mae spoke to MailOnline about her collection. ‘I went to PLT with a really strong idea with what I wanted,’ she said.
‘I had a lot of brands that came up to me who wanted to work with me but PLT was the most organic for me because they achieved the look that I wanted.
‘I wanted a lot of tailoring in my collection, a lot of suits, blazer dresses, that’s more my style, smarter looks. I wanted that from a brand and I think PLT did that really well for me.
‘I just went to them with all my ideas. I sat down with the design team for inspiration and a stuff but I was very clear on what I wanted. I think they really appreciated that. It was easier for them to just go ahead.’
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